Hi, I'm Sarah.

I'm a digital experience leader, graphic designer, and web professional with more than 20 years of experience creating thoughtful digital experiences that connect people with information. My work blends creativity with strategy, combining visual design, user experience, accessibility, and content management to build websites and marketing materials that are both engaging and effective.

Throughout my career, I've partnered with nonprofits, associations, and mission-driven organizations to bring ideas to life across digital and print. Whether I'm designing a brand identity, building a website, creating a marketing campaign, or developing event materials, I enjoy solving complex communication challenges through clean, purposeful design.

My toolkit includes Adobe Creative Cloud (Photoshop, Illustrator, InDesign), Canva, Figma, and modern content management systems, allowing me to take projects from concept to launch while keeping the user experience at the center of every decision.

When I'm not designing, you'll usually find me exploring Wisconsin, camping, attending live music, or advocating for working people through my union leadership. Those experiences shape my belief that great design isn't just about making something look beautiful—it's about making information accessible, building connections, and creating meaningful experiences.

Thanks for stopping by. I hope you enjoy exploring my work as much as I've enjoyed creating it.

 

Painting by Sarah Shepler

 

In addition to graphic design, I make jewelry and am a modern abstract painter. I create every opportunity I can.